JESTE
(branding ❘ packaging)
Jeste the responsible cosmetics brand wanted to launch a product range and just started with a logotype so I was missionned to develop the branding.
The innovation of this range is they are multi prupose, their actions depend only about the way we use them on the body.
Concerns about the environment respect the composition of the products still clear.
It is this spirit I think a minimal design and comparable to a notice. I imagined a collection of "jestes" to explain the using of each one on the packaging.
Another constraint was to add for the soap because it had to be think without glue only made by folding.
